High School for Innovation in Advertising and Media: chronic absenteeism and attendance
18K617 · High school · 1600 Rockaway Parkway, Brooklyn, NY 11236 · Canarsie · District 18
47.8%
chronically absent in 2024-25
40.3%
District 18
36.6%
NYC high school grades (9 to 12)
In 2024-25, 195 of 408 students at High School for Innovation in Advertising and Media missed 10 percent or more of the school year, 7.5 points higher than District 18 and 11.2 points higher than NYC high school grades (9 to 12). The rate rose 4.2 points from 2023-24, and was 54.2% in 2018-19, before the pandemic. The average attendance rate was 85.0%.
Chronic absenteeism and attendance by year
| Year | Bar chart of the school’s rate | Chronically absent | NYC | Attendance |
|---|---|---|---|---|
| 2018-19 | 54.2% | 26.5% | 83.0% | |
| 2019-20 | 56.0% | 25.1% | 82.6% | |
| 2020-21 | 51.4% | 29.7% | 80.5% | |
| 2021-22 | 47.1% | 40.4% | 85.6% | |
| 2022-23 | 50.3% | 36.2% | 83.9% | |
| 2023-24 | 43.6% | 34.8% | 86.5% | |
| 2024-25 | 47.8% | 33.3% | 85.0% |
A dash means no published figure for that year. 2019-20 covers September to mid-March only, and 2020-21 included remote learning.
By grade, 2024-25
- Grade 948.5%
- Grade 1051.5%
- Grade 1143.5%
- Grade 1243.7%
By student group, 2024-25
| Student group | Students | Rate | Everyone else |
|---|---|---|---|
| Students with disabilities | 106 | 47.2% | 48.0% |
| English language learners | 32 | 40.6% | 48.4% |
| Students in poverty | 326 | 53.4% | 25.6% |
| Students in temporary housing | 55 | 54.5% | 46.7% |
Rates for small groups can swing a lot from year to year.
What moves this number
A personal call home on the first unexplained absence, a recorded reason for every absence, and a weekly attendance team meeting where every student gets an owner and a next step. Chancellor’s Regulation A-210 asks every NYC school for all three. BrainBridge makes them the easiest thing your team does each day.
Other District 18 schools
Source: NYC Public Schools, End-of-Year Attendance and Chronic Absenteeism Data (2018-19 to 2024-25). Chronically absent means missing 10 percent or more of the days a student was enrolled, for any reason; it counts students enrolled at least 10 days who attended at least once. Group figures the city suppresses for privacy are left out. District figures include transfer schools.
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